twenty6two is led by these seasoned advertising pros.
Len Gill
With over 30 years of marketing and advertising experience Len has developed and created materials for all aspects of entertainment including record labels and artists, concerts, live theatre, events and movies. For 26 years Len led and guided the growth of Echo Advertising to become one of North America's largest full service entertainment specialist companies with billings in excess of $100 million annually. Since the inception of twenty6two in 2007, Len has continued to lead the team that specializes in enabling producers and promoters to maximize revenue generating opportunities, while building and maintaining the integrity of the brands we market.
Marilyn Sherman
Marilyn, one of the most respected media executives in Canada and the USA, has worked with Len for over 20 years. Her passion for media and entertainment are a perfect mix for twenty6two. Marilyn’s reputation for discovering media gems and how to best use them has benefited such clients as Concert Productions International, Alliance Atlantis, Cineplex Odeon Theatres, Hummingbird Centre (now Sony Centre), Dancap Productions and Mill Street Brewery amongst others. Marilyn’s long standing relationships in media, contribute to her success in negotiating innovative and successful campaigns for our clients.
Stewart Barton
With over a decade of experience and a graduate of the Humber College Advertising Media Sales Program, Stew brings his passion for both media and entertainment to the team. He launched his career at Echo Advertising and then joined Mediaedge: CIA and headed up Molson Radio/Music Marketing. His sense of media strategy, international knowledge of all forms of media and keen ability to negotiate has benefited clients such as Toronto Blue Jays/Raptors/Maple Leafs, Molson, Plan Canada, the CMT Music Festival as well as some of Broadway’s most popular shows (Spiderman: Turn off The Dark, Rock Of Ages and Fuerza Bruta).
Rob Dawe
Coordinates all of twenty6two’s creative initiatives. Graduating from the University of Western Ontario and the Humber Advertising program, Rob joined twenty6two. Highly technical and artistically proficient, he has a knack for crafting compelling copy teamed with beautiful art direction to create eye-catching, memorable campaigns.
Ryan Ghaeli
After attending McGill University for Civil Engineering, Ryan decided to test his skills in Market Research – a bit of departure from Structural Mechanics. Four years later, with experience across several industry verticals (Automotive, Entertainment, Pharmaceutical and Telecommunications), he went back to school and completed a Post-Graduate Diploma in Marketing Management from Humber. Since joining twenty6two, Ryan has planned/bought all forms of Media in both Canada and the USA for such clients as Spiderman: Turn Off The Dark, Rock of Ages, Plan Canada, the CMT Music Festival, Fab Concepts and more.
Brandon Ghaeli
Breaking into the industry through an internship program offered at Dalhousie University in Halifax, Brandon originally honed his expertise with Marilyn Sherman, working on highly strategic media campaigns, both locally and nationally. After a short time apart, Brandon was reunited with Marilyn at twenty6two, which also gave him the opportunity to work closely with his brother, Ryan. A love of planning, negotiating and building strong relationships has helped clients such as Dancap Productions, Mill St. Brewery, Rock of Ages, Ride to Conquer Cancer and the Weekend to End Women's Cancer.
Mike Newell
Mike attended the University of Western Ontario for Socio-Cultural Anthropology and Geography. Upon graduation, he briefly travelled abroad to Germany, working in a marketing and sales capacity, until returning home to pursue his honors specialization in anthropology. His passion for understanding group dynamics and behaviour has led him into the world of advertising. As part of the team at twenty6two, Mike has assisted in planning/buying for a variety of Canadian and American clients.